DIGITAL ADVERTISING & EMAIL MARKETING
Reach New Customers.
Keep the Ones You Have.
Ads bring people in. Email brings them back. We run both — so you are not paying to acquire the same customer twice.
Free checkup · No obligation · Cape Cod based
Two Expensive Gaps
Most local businesses either burn money on ads with no follow-up, or sit on a customer list they have never emailed. Both are leaks.
Ad spend with nothing to show
Boosted posts and campaigns running with no tracking, no landing page and no idea what a lead costs.
A list you never use
Hundreds of past customers sitting in a spreadsheet, never hearing from you again.
Paying twice for the same customer
You advertise to win someone, serve them well, then let them drift — and advertise to win them back.
Acquisition and Retention, Together
Advertising
- Google Ads
- Facebook & Instagram Ads
- Local Services Ads
- Retargeting
- Ad copy & creative
- Conversion tracking
Email Marketing
- Newsletters
- Campaign emails
- Seasonal announcements
- Automated sequences
- List cleanup
- Signup forms
Measurement
- Conversion tracking
- Open & click reporting
- Monthly ad reporting
- Ongoing optimization
What This Actually Changes
No promised cost per lead — that depends on your market. What we promise is that you will finally know your numbers.
Ads aimed at your actual area
Campaigns built around the towns you serve and the services you want more of, not a broad boost to nobody.
Past customers hear from you
A newsletter that keeps you in mind for next season — the cheapest marketing you own.
You know what a lead costs
Conversion tracking set up properly, so “is this working?” has an actual answer.
Spend that stays honest
Ad spend is always billed separately from our fee. You always know what went to Google and what went to us.
Set Up Properly, Then Improve
01
Free Digital Checkup
We look at your current ads, your list and your tracking — and show you where the leaks are.
02
Set Up & Track
Campaigns built, conversion tracking installed, email templates and forms in place.
03
Launch & Manage
We run the campaigns and send the emails on schedule.
04
Report & Optimize
A monthly report on spend, leads and results — and continuous adjustment.
Part of a Plan, Not a Silo
SiteBoost AI
Our self-serve product for businesses that want to get moving on their own.
- AI-assisted content & email tools
- Guided setup
- Upgrade to full service any time
Business Growth
Email marketing included. Advertising quoted on top, based on your budget.
- Email campaigns & list management
- Website care & Local SEO
- 8 pieces of content per month
- Facebook & Instagram management
- Monthly reporting & meeting
Marketing Team
The full department. Ads and email run together with everything else.
- Strategy & planning
- Email marketing & automation
- SEO, Local SEO & AI search
- 16 pieces of content per month
- Social media & website management
- Monthly reporting & meeting
Email marketing is included in our monthly plans. Advertising is quoted separately on top of any plan, because it depends on your budget: setup $500–$1,000, then $500/mo minimum under $3,000 ad spend, 20% of spend from $3,000–$10,000, and 15% above $10,000. Ad spend is paid directly to the platform and is never included in our fees.
Founding Client Pricing — 15–20% off
We are taking on our first few Cape Cod clients at a reduced rate, in exchange for feedback and a case study. Limited availability.
Questions We Get a Lot
No — and be careful with anyone who blurs this. Our management fee is separate from your ad budget. You pay Google and Meta directly, so you always see exactly where the money went.
We recommend at least $1,000/month in spend for local campaigns. Below that, results get noisy and the management fee is a large share of the total. Our minimum management fee is $500/month.
No. Cost per lead depends on your industry, your area and your competition. We will give you a realistic range after the checkup, and honest reporting once live.
You do. We work inside your account, so if we ever part ways you keep the account, the history and the data.
Often yes — ads that point at a homepage convert poorly. Landing pages are quoted separately, starting at $1,250. See our Website Design page.
Whatever suits you — Mailchimp, Constant Contact or Klaviyo. The platform subscription is billed to you directly, not through us.
Let’s Stop the Leaks.
Start with a free Digital Checkup. We will look at your current ads, your tracking and your customer list — and show you where the money is going.
No cost · No obligation